Category: Lawyer Marketing

How to Create a Revenue Stream with Referrals

Casework may form the bulk of your law firm’s revenue, but it’s by no means your only opportunity for producing a profit. In addition to earning via billable hours and contingency fees, you can capture additional revenue by taking advantage of an existing, and sometimes underutilized resource: referrals. If you’ve yet to make a dedicated… Read More

17 Mar 2020 | Lawyer Marketing

How to Ask for Referrals

Referrals can serve as a wonderful source of qualified leads for your law firm.  In an age of digital marketing, many attorneys ace social media, yet struggle to build the strong and lasting connections needed to create a steady stream of referrals. Far too many regard referrals as “just happening,” rather than as the end… Read More

11 Mar 2020 | Lawyer Marketing

referral

What Is Referral Marketing?

Social media, emails, and search engine optimization may play a vital role in modern law firm marketing efforts, but referrals remain as powerful a tool as ever.  Whether they come from clients or fellow attorneys, referrals can prove a valuable source of business for both new and established law firms. On the client end, they… Read More

28 Jan 2020 | Lawyer Marketing

Plaintiff Firms Are Missing the Boat on Text Messaging

We all use text messaging daily. For a lot of people, it is far and away the primary avenue of communication. Why then, do law firms shy away from communicating with potential clients via SMS? Before I get into why I believe firms should leverage text messaging, I want to share five statistics related to… Read More

06 Apr 2017 | Lawyer Marketing

Let Captorra Cure Your Fat Cat Syndrome

Fat Cat Syndrome: The state of mind one possesses when one becomes so successful, he/she disregards the inefficiencies and lost opportunities. I speak with plaintiff attorneys daily. Too often I hear “my intake has worked for 20 years” or “we have other areas in the firm we need to focus on instead”. Now, I’ll be… Read More

06 Apr 2017 | Lawyer Marketing

12 Reasons You Need Captorra

A common question that we get is “why so many firms purchase and continue to use Captorra for their intake and lead conversion?” It is an easy and difficult question to answer at the same time.  Captorra really sets itself apart from other systems with its functionality, but at the same time, firms have different needs.  Captorra… Read More

14 Mar 2016 | Lawyer Marketing, Legal Technology

Are You Losing Potential Clients?

Stop the Intake Breakage We use the term “breakage” to describe the possible cases that fall through the cracks due to an inadequate intake process. Cases can fall through the cracks during any phase of the intake process, but we, at least, like to see firms giving themselves a fighting chance and eliminate different steps… Read More

13 Dec 2015 | Lawyer Marketing

  • Page 1 of 1

Get help with growing your firm